Key Takeaways from the 2022 Touching Hearts at Home Franchisee Annual Conference

Owning a franchise has many benefits, primarily for those new to owning a business. Attending the Annual Touching Hearts at Home National Conference is one of the best of the benefits! Franchise owners typically receive much support from their peers, as well as the corporate office’s two-day agenda packed with relevant information and best practices, and direct access to a host of professional partners.

Franchising is one of the best approaches to take regarding a new business, as it utilizes entrepreneurship as a competitive advantage in the marketplace. Business assistance, brand recognition, and a low-failure rate are why many people choose to try the franchise path when launching a business.

Touching Hearts at Home is a franchise opportunity that believes in bringing franchisees together to share best practices and celebrate their many successes. Every time an annual conference is held, no matter how long a franchisee has been with Touching Hearts at Home, they leave the conference feeling renewed, inspired, and informed.

Key Takeaways from the Conference

Every Touching Hearts at Home annual conference has critical information to share and developments to report regarding the home care industry. Sharing them with franchise owners is crucial, as it helps highlight what owning a franchisee is truly about.

If you’re reading this, you probably already have an idea of what Touching Hearts at Home encompasses: in-home care – be it companion, personal, or comprehensive – is for older adults with medical conditions, disabilities, or the normal changes that come with aging.

So, in a sense, Touching Hearts at Home is a franchise option for those passionate about keeping older adults/seniors in their homes for as long as possible, maintaining the best quality of life as possible. The 2022 Touching Hearts at Home conference held in New Orleans, genuinely highlighted compassion, combined with person centered services, as the fundamental key to success.

Support for New Leadership

One of the best parts of being a franchisee is the opportunity to mingle, share ideas, and form friendships with like-minded entrepreneurs. The Touching Hearts at Home 2022 conference had positive energy radiating throughout.

2022 welcomed a new CEO at the corporate level of Touching Hearts, Inc. It was heartwarming to see how current franchise owners were entirely on board with new leadership. Our new CEO, Aaron Stromley, leads with positive energy and open lines of communication. With new leadership comes new ideas including monthly town hall meetings and de-risking the franchise model for new owners.

Growth and BOLD MOVES

The 2022 conference theme was “BOLD MOVES.” Franchisees were asked to take calculated risks to grow their businesses. One of the outcomes of the pandemic was the impact on the home care industry.  Never before has the value of in-home care been more respected, desired, and required.  Bold moves are needed to move forward with this surge in our industry.

Marketing Resources

Touching Hearts introduced industry speakers who presented comprehensive resources and guidance for franchisees to help grow revenues, including caregiver recruitment and retention and marketing action plans.

Positive Validation

Franchisees felt a positive attitude about the growth prospects of their businesses moving forward.  Validation is always experienced with lots of celebration on the last night of the conference during the Awards Banquet which honors both revenue accomplishments as well as acknowledgements for caregivers of the year and significant contributions to brand awareness.

Becoming a Franchise Owner

Becoming the franchise owner of a Touching Hearts at Home location is incredibly fulfilling, from the help you’ll provide clients to the support you’ll receive from other franchisees. A franchise is a perfect option if you’ve been uncertain or cautious about launching your own business or need help figuring out where to start.

You can request franchise information below to get started in becoming a Touching Hearts at Home business owner.

We’re excited to speak with potential franchise owners and inspire them to work for themselves while providing a much-needed service.

Request Franchise Information

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