Conversations from the Heart with Kelly George: Purpose and Perseverance in Home Care

Episode Summary

In this episode of the Touching Hearts at Home podcast, Glenn Leingang, VP of Franchise Development, talks with Kelly George. She owns Touching Hearts at Home in Dayton, Ohio, and has run it since 2012. She also serves on the franchise advisory board.

Kelly shares why she chose a home care franchise while raising four children, and why she has no regrets about the timing. She explains how founder Renee’s vision shaped the brand’s culture and why she treats her caregivers as her “first client.” She also shares what excites her about the brand’s future under CEO Todd Treml.

Key Takeaways

• There’s no perfect time to start. Kelly began her franchise when her kids were in school. Her only regret is not starting sooner.
• Culture drew her in. Her first call with founder Renee convinced her this brand felt different from the others she considered.
• Caregivers come first. Kelly calls her care team her “first client” and leads them through servant leadership. She shows them the way instead of just telling them.
• Listen first with families. She gives families her full attention, asks curious questions, and solves problems creatively.
• Care is never transactional. Clients become part of the company family. The team keeps checking in as needs change.
• Good employers change lives, too. Kelly says she may change the lives of her team members as much as those of her clients.
• The owner network is a real support system. Many owners have become close friends who share the same commitment to the brand.
• Owners can build a life they enjoy. Once the business is established, Kelly can take a week of vacation to travel with family while it keeps running.

Interested in Owning a Home Care Franchise?

Kelly’s story shows that you can start a senior care franchise at many stages of life. Explore the franchise opportunity, see available territories, or contact us to learn more.