A successful move from financial trading to providing in-home care services
Financial planning, investment banking, and related work can be highly lucrative, and also highly stressful. That’s why Jeff Bryk decided after more than two decades in the business to take a look at something else. Eventually, he found himself owning a Touching Hearts at Home in-home senior care franchise.
“I came out of college as an investment banker and got into trading a couple of years after that, and basically was an options trader on the trading floor for 15 years,” Jeff Bryk says. “Eventually I began a fund of my own off the floor, and when we closed that out the idea of working for someone else again didn’t really appeal to me. I started looking around at different businesses and franchises and kept finding myself drawn to senior care.”
Family experience demonstrated the need
Bryk’s father had suffered from Alzheimer’s disease and dementia, so he’d had firsthand experience with caregivers. That, along with the idea of operating a business that provided a service for the community, helped him begin to narrow his focus. When he met with the Touching Hearts at Home executive team, the fit just felt right.
“They treat it as a real service and a way to help people, not some business to get into just to strike it rich,” Bryk says. “I’m doing this for a lot of reasons. I certainly want to earn an income, but just making money is low on the list. Their values lined up with mine, and I like how Touching Hearts is a growing player in this very busy space.”
Support systems ease transition to new industry
He also is very enthusiastic about his territory, which has several hospitals and health systems, as well as senior facilities, retirement homes and other large-scale client opportunities.
But even with the good vibes, Bryk was still concerned about setting up a new business in an entirely new field. After the comprehensive Touching Hearts at Home initial training, however, he says those fears have been allayed. He’s looking forward to being fully operational in fall 2018.
“They go over everything, from setup to client engagement to establishing plans of care,” Bryk says. “I knew I would be learning operational aspects, such as how to use the software for tracking caregiver hours and client management, but I was very pleased to also cover industry trends that the leadership is tracking to help franchise owners grow their businesses. I am very optimistic because I think this industry is only going to grow. Touching Hearts at Home is standing behind me and my team as we get started and work hard to grow this business.”
Now is the time to join the Touching Hearts at Home franchise family. We are a pioneer in the non-medical, in-home senior care industry. We anticipate rapid growth for our company as the Baby Boomer population ages. A Touching Hearts at Home franchise business is an opportunity to make a living doing meaningful work.